4- Thursday – Infinity Customers – Profit Center Coach — 4- Thursday - Infinity Customers

Episode #299 -Talk to One… Even If It’s A Group

January 25, 2018 • 4- Thursday - Infinity Customers • categorize customers • Customers • database management • infinity marketing machine • marketing • Next big thing • Real world • small business owner success • small business owner tip • Social marketing • Success tips • talk to your customers individually • Two Minute Commute

“Even when you are marketing to your entire audience or customer base, you are still simply speaking to a single human at any given time.” Ann Handley Did you catch that? The whole goal of marketing is to speak to one customer at a time but do it in an efficient manner! Remember this when […]

Episode #293 – Why “Why” Matters

January 18, 2018 • 4- Thursday - Infinity Customers • audio blog • Blog content • Customers • marketing • Sales • sell more by finding out why customers buy • sell to your customer's why • small business podcast • small business tip • Success tips • Two Minute Commute

“Success is not delivering a feature, success is learning how to solve customer’s problem.” So… have you decided that the only business you are in is the one that solves your customer’s problem? That may be a very different way to look at your business. You’ve been going along selling T shirts, cupcakes, cars or […]

Episode #287 – Measure It or You’re Missing Out!

January 11, 2018 • 4- Thursday - Infinity Customers • ask for feedback • Blog content • customer feedback is valuable • feedback • infinity marketing machine • marketing • measure what matters • small business advice • small business owner tip • Success tips • Two minnute commute • Two Minute Commute

“Feedback is the breakfast of champions.” -Ken Blanchard First… as a student of advertising, I just love that the inspiration is based of an advertising slogan. How cool is that. Second… if you’re not measuring it you’re missing out. I know there’s a fancier quote for that whole measure it to fix it or whatever… […]

Episode #281 – There’s a New Way to Talk With Customers… Learn It Or You’ll Be Left Behind

January 04, 2018 • 4- Thursday - Infinity Customers • audio blog • Blog content • Customers • infinity customer • marketing • Small Business owner motivation • small business tip • Success tips • talk to customers • Two Minute Commute • work for a relationship

“Talk to people, not customers” The quicker you realize that customers are people, the faster your online communication will grow! Here’s what I mean. And this is a hard concept to wrap your head around if you were in your teens in the 80’s. You need to stop being formal. This really is difficult. It’s […]

Episode #275 – Learn Who You’re Customer Is to Understand How to Create Your Messaging

December 28, 2017 • 4- Thursday - Infinity Customers • Customers • marketing • Planning • Small Business owner motivation • small business tip • study current customers to find new ones • Success tips • target customers • Two Minute Commute

“The aim of marketing is to know and understand the customer so well the product or service sells itself” PDrucker Last week the inspiration was that it was the businesses job to be memorable for the customer not for the customer to remember the business… well today’s perspective is equally important. Here’s the scoop. We […]