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Episode #281 – There’s a New Way to Talk With Customers… Learn It Or You’ll Be Left Behind

4- Thursday - Infinity Customers audio blog Blog content Customers infinity customer marketing Small Business owner motivation small business tip Success tips talk to customers Two Minute Commute work for a relationship

“Talk to people, not customers” The quicker you realize that customers are people, the faster your online communication will grow! Here’s what I mean.  And this is a hard concept to wrap your head around if you were in your teens in the 80’s.  You need to stop being formal. This really is difficult.  It’s […]

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Episode #279 – It’s a Love Hate Relationship with Today’s Inspiration!

2-Tuesday - Content & Consistency audio blog Blog content Content content driven by social media create great content marketing small buisness podcast small business advice small business owner tip Success tips Two Minute Commute

“Content is fire, social media is gasoline.” – Jay Baer This is when I struggle.  I have a total issue with this inspiration and yet at the same time I love it.  UGH way to start the New Year… right!?! Here’s why I hate it.  My family has a marina with a fuel dock.  We […]

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Episode #278 – Time to Pick a Niche.

+ .3.......................... 1-Monday - Subject Matter Expert 796 audio blog be a subject matter expert in a niche Blog content marketing owner motivation pick a niche small business marketing small business tips subject matter expert Two Minute Commute

“Your Niche Needs a Subject Matter Expert” Happy New Year!  With the New Year, I’m getting crystal clear… that’s why today’s inspiration is so short.  It’s quick and to the point. Why should you position yourself as a Subject Matter Expert? Because your niche needs one! There are other reasons that will come along with […]

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Episode #272 – Is Santa a Subject Matter Expert?

1-Monday - Subject Matter Expert audio blog Blog content Creative is santa a subject matter expert marketing small business owner advice small business podcast small business tip subject matter expert Success tips Thought Leader - Social Proof Two Minute Commute

Merry Christmas!  Since Christmas is on a Monday, and Monday is our Subject Matter Expert Day, I thought, who better to explore, as a Subject Matter Expert, than Santa??!!  Now, before I get started… I have insight on this topic. Back in the day, on my winter breaks from college, I was a Santa’s Helper […]

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Episode #261 – Decide Right Now to Build a Relationship Instead of Providing Content.

2-Tuesday - Content & Consistency audio blog Blog content Business owner motivation content and consistency for posts decide what day you will create decide what day you will post goals marketing Success tips Two Minute Commute

“Content marketing is a commitment, not a campaign.” Jon Buscall WOW!  This is one of the best quotes I’ve heard about social marketing.  Our theme on Tuesdays is Content & Consistency, because they go together.  You must create content and provide it on a regular basis to your audience. Your audience are your followers.  They […]

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