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Small Business Blog - Most Recent — 1-Monday - Subject Matter Expert

Episode #344 – Here’s Why You Deserve Happiness.

1-Monday - Subject Matter Expert audio blog Blog content Business owner motivation infinity marketing machine marketing positioning yourself as a subject matter expert Real world small business motivation small business owner tip subject matter expert Success tips Two Minute Commute

“Happiness doesn’t result from what we get, but from what we give.” Ben Carson I’ve said it before, the qualities to focus on for the best positioning as a Subject Matter Expert are remembered by the phrase: INAHSClique.  Just like the qualities that form a high school clique… so do the same attributes form a […]

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Episode #338 – Be a Super Hero

1-Monday - Subject Matter Expert be a superhero Content marketing share your knowledge small business blog small business owner tip subject matter expert Success tips Two Minute Commute

“Knowledge is power, and shared knowledge is a superpower.” What’s your superpower? You have one! One of the most exciting things you can do is share your skill with another person.  Think about someone in your past that shared their knowledge with you.  This may have been a teacher, coach, or parent… someone in your […]

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Episode #332 – What Have You Learned Today?

1-Monday - Subject Matter Expert develop your skills marketing Practice small business owner advice small business owner tip subject matter expert Success tips Two Minute Commute You've got to keep learning

“Unless you do something beyond what you’ve already mastered, you will never grow.” Ronald Osborne Today’s inspiration is a reminder that we don’t want to become a Subject Matter Expert for the heck of it.  It takes a great deal of effort to position yourself as a Subject Matter Expert. Now… I say effort, but […]

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Episode #326 – “Toot Toot” – Make Some Noise About Yourself.

1-Monday - Subject Matter Expert Business owner motivation learn to promot youself marketing publicity for you small business advice small business owner tip Social proof subject matter expert Thought Leader - Social Proof toot your own horn Two Minute Commute

“Don’t worry about being successful but work toward being significant and the success will follow.” Oprah Winfrey If you have trouble “tooting” your own horn, think about today’s inspiration.  When you demonstrate yourself as significant you will achieve significance.  It’s a nice way of opening a backdoor to credibility. When the idea of creating a […]

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Episode #320 – Mouse Trap Mania!

1-Monday - Subject Matter Expert build a better mousetrap marketing own your corner of the web Social proof subject matter expert Success tips Two Minute Commute

“If you desire to build a better mousetrap, you should know something about mousetraps.” Randal Curry Can you build a better mousetrap?  Probably not.   But can you speak about your business better than anyone else?  Yes. Your customers have a great and possibly better understanding of using your product. But, you and you alone are […]

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