Business Tips - The Profit Center Coach — Uncategorized
I Want It. The Art of Social Selling.
I'm attending a conference in Florida and it's very inspiring. The weather is beautiful and it puts me in a great frame of mind to find the creativity of selling. While I was listening to a presentation this morning... I stumbled across something. That's the "want" of social selling. Every post you create is to build your relationship with your audience. Just like you wouldn't walk up to someone and start screaming "BUY THIS!", you must subtlety open the dialog in person. Same holds true for online marketing. Think about how you use social media, you're relaxed (wasting time) scrolling...
Cheaters?
Cheaters never win and winners never cheat... So the saying goes. Amazon has taken this to a new level by naming individuals in a lawsuit for purchasing "good" reviews. If you were thinking of hiring a fiverr type site to gain positive feedback, think twice. The article I just read shows Amazon closing down websites and bring suit against advertisers looking to harm the integrity of its feedback program. It's a bold move by Amazon and one to look to for leadership in online marketing. Your terms of service are only as good as your willingness to enforce. Again,...
Pizza That Disappears
About 10 years ago I remember seeing a commercial that had a line in it, "You've reached the end of the internet" And it was funny, that was almost the time that random surfing stopped. Well, yesterday I read an article on using Snapchat for business and that commercial came to mind. We've reached the end of social media if we're using an outlet like Snapchat. Guess what, after reading the article, I'm convinced it's a brilliant outlet... IF you have the right audience. If your target audience loves Snapchat, it's time to jump in. Snapchat has a "My Story"...