“The most exhausting thing in life is being insincere.” Anne Morrow Lindbergh “Originality is… a by-product of sincerity.” Marianne Moore Today I’m trying something new… While on my search for an inspirational quote, I found two! They are closely intertwined and yet bring strong points to the table. Our goal with the Infinity Marketing Machine […]
“Customer satisfaction is worthless. Customer loyalty is priceless.” You are building your Infinity Marketing Machine, this means, at the core, loyalty is very important! But loyalty doesn’t just happen. You work on it, day after day after day! It starts with credibility. Credibility is built with your subject matter expertise. The ability to share your […]
I visited a very cozy cafe and on the wall was a collection of coffee mugs. Coffee mugs are very personal! There’s always a favorite… well, this restaurant allows customers to leave a mug as a part of their coffee club. This is an excellent way to build the bond between customer and business. They […]
Starbucks serves wine. Who knew… Well, probably a lot of people that have the fancy new level of Starbucks in their neighborhood. The type that now wine and dinners. I found out about it on vacation. Here’s a neat trick… Starbucks at Disney Springs created their menu in the form a flier. You can take […]