I hate the buzz term Pivot… and lately that’s all you hear… pivot this, or pivot that… yuck. However, it’s vital to your small business success. I prefer transform or “roll with it”. If you don’t watch trends or provide new products and services you will not grow. Here’s a fun story I learned about […]
What do you have if you’ve got; eggs, flour, sugar, milk, salt, butter? You’ve got ingredients. What happens when you dump them in a large bowl and mix together? You have batter. Neither produces cake. It’s only when you take ingredients, follow a recipe and bake it does the magic of a cake take place. […]
Rule One: never give away something for free that you can charge for. Rule Two: Bundle! Lots of rules, but essentially… If people are paying for beverages at your resort… keep charging for them. However, to increase your sales, bundle them! Buy 5 and get one free or start a frequent buyer card. The […]
