“Chase your Customer, not your Competition.” Thursday: Infinity Customer How do you chase something you can’t find? We’re quickly approaching hunting season. In Minnesota this is a big deal. We have duck season, deer, and a bunch others… I’m not a hunter but it’s big. If you’re hunting… you clearly go where your animal is… […]
“Selling to people who actually want to hear from you is more effective than interrupting strangers who don’t.” – Seth Godin Thursday: Infinity Customer Yesterday I was talking to one of my crew members. We were done for the day and he was on his way to ask his girlfriend to the homecoming dance. BTW, […]
“Lead, follow, or get out the way.” Thursday: Infinity Customers Who do you follow? Think about the people, brands, celebrities, products, businesses? Which ones do you love… Now ask yourself why do you follow them? Why do you feel such a connection with the entity that you follow it? You see, I’ve heard you can […]
“Quit Thinking Small” Roxanne Rockvam Thursday: Infinity Customers The goal with the Infinity Marketing Machine is to create your own tribe. This is the group of customers that know, like, and trust you! When you’ve gained “the big three” you are able to suggest different products… and make more money. The road to “the big […]
“The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” Peter F. Drucker Thursday: Infinity Customer It’s VERY hot outside. You just took your dog for a walk with the sun beating down on you. You’re sweaty, hot, dusty, cranky, and tired. You […]