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Episode #343 – Peek Behind the Scenes

6- Saturday - Try This! aqua water mat build anticipation with a Facebook post Content Creative develop engagement email marketing infinity marketing machine marketing photo of shipment Real world Sales small business owner advice small business owner tip Success tips

Happy Saturday!  It’s time to “Try This”!

This is a real world example of a Facebook post I did last summer.  We received a really big ugly bundle of shrinkwrapped something.

Well, not exactly “something” it’s a huge pallet of Aqua Water Mats.  What on earth is an Aqua Water Mat?  It’s a giant raft.  They fold up and fit on a boat really nice… but they are very stable and you can fit around 5 or 6 people on it.  It makes for a really fun way to enjoy the water with friends.

I used this idea to generate interest in our new delivery.  You can see the ugly pallet… and I asked the question, “What colors have arrived”?

This type of post does a couple things with respect to your Infinity Marketing Machine.  You get immediate interaction.  People that follow you will chime in their guess.  That’s a fun thing!

But this also has the ability to give your customers a “behind the scenes” look at your business.  Normally our customers come out and see the water mats on display – they look fun and colorful!  When you see a photo like this, it’s just a peek into what we do on a daily basis.

You can do this too… you don’t even need a giant forklift, haha.  The next time you receive a delivery of merchandise via UPS — take a photo of the cardboard boxes and post with a question, “What did we get?” — it’s a fun way to build loyalty with your audience.

Try this!

Big Money Small Change Success
Character + Content/Consistency + Goals/Motivation + Customers =
Infinity Marketing Machine

PS: thanks for reading!  I really appreciate you being here.  Make sure to “like” this post… and follow me! (and please do me a favor… if you want more great ideas like the one in this post, just fill out this form and I’ll send them to you…  start here


Action Steps
1- The next delivery you get – take a photo of the shipping container and post with a teaser to get your customers to anticipate your new delivery!
2- Install my free app! (SmallBusinessClubApp.com)

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!

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