Friday Blog Topic: Big Money Small Change –
Quote: Be helpful
It’s Friday! Now it’s time to get helpful.
This Big Money Small Change idea is pretty genius. Be helpful for your customers.
There are many many times that you hold information that they would find very useful. Make sure to share with your customers so they get the “inside scoop”.
This stopped my scroll…
The photo itself is not creatively intriguing, but look at the helpfulness.
Yes, we can see the two chairs are “apart”. I’ve never been to this salon so I don’t know if the chairs are further apart than normal, but that doesn’t matter.
What matters is the 6′ text added to the photo.
Great idea!
Sure, they could have put something in the text that says, “our chairs are 6′ apart” – but I think the tribe they are attracting or bonding with have inside information in this photo by knowing if the chairs were moved further apart.
So… how can you be helpful?
I did it today by taking a screen shot of a new driving route to our business. They are doing crazy road construction so an alternative route is helpful!
Be helpful.
#doinginfinity
Tomorrow… come back for my episode on “Try This”!
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Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review
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