Friday Blog Topic: Big Money Small Change –
Quote: “By failing to prepare, you are preparing to fail.” Benjamin Franklin
How can you help your customers succeed? Give them a map!
Not just a map to find you… but how about a map to find “it” in your store. I was looking online for a pack of toilet paper for a boat. It’s a specialized product.
Well, our local “big box” has the product… but you know that dreaded moment when you simply do NOT want to navigate the store.
Talk about a needle in a hay stack! But toilet paper for a boat in a giant store? ugh.
I flipped to the hours section, and look at this…
A nice neat navigation map of the store! A very easy way to know, right now, before I walk in the door… it’s a map to find the toilet paper!
(and yes, you’re reading the map correctly… it’s a TWO story big box store..)
Be helpful on your site, your customers will appreciate it!
#doinginfinity
Tomorrow… come back for my episode on “Try This”!
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Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review
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