“The moon is the first milestone on the road of the stars.” Arthur C Clarke Saturday: Try This! Which way are you coming from? There used to be a time when people would call and ask for directions. This relied on your staff having to give directions and your customer having to understand the directions. […]
“Opportunity does not waste time with those who are unprepared.” Friday: Big Money Small Change Ho Ho HO! It’s October 26 and we’re ready for Christmas! But it’s not even Halloween yet? Are we rushing it? Well today is “Big Money Small Change” Day and that means we look for easy ways to make more […]
“The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” Peter F. Drucker Thursday: Infinity Customer It’s VERY hot outside. You just took your dog for a walk with the sun beating down on you. You’re sweaty, hot, dusty, cranky, and tired. You […]
“Listen to anyone with an original idea, no matter how absurd it may sound at first.”— William McKnight, 3M Friday: Big Money Small Change Ring…Ring… – it’s 7:28am, who on earth? Yep. My dad was calling. It’s one of the perks of a family business, “Hi dad…” – no hello, no how’s it going… just, […]
“Just sit back, relax, and do things to impress” Time for Big Money Small change! And I’m going to ask you to sit down… No not there… sit in the place your customers sit. Have you ever checked out the view from your customers perspective? It’s rare, right?! We spend so much time just making […]
