One of my employees pointed this super creative detail out to me. The Mike and Ike's candy package put a creative spin on their UPC code. Take a look! They made it functional and artistic. That got me to thinking... How can you take something ordinary, dare I say, boring and add your business' personality? Can you add interest to your bathrooms, front lobby, stairway? The possibilities are endless! Afterall, this is a UPC symbol, YAWN! now it's a pretty neat part of the package.