Quote: “Never give up on your dream because of the time it will take to accomplish it. The time will pass anyway”
Monday: Subject Matter Expert
Tic Tock… what’s that? OH it’s time.
I love to hear people when they say, I don’t have time. Especially when it has to do with strengthening their knowledge. “I don’t have time to go to classes to learn X” and yet… they have time to complain. OR better yet, in three years when they reap the benefit of taking the classes to learn X they will STILL have the time to complain.
It doesn’t make sense.
When you want your business to grow you need to market yourself. We regularly go over this “why” behind this statement, so I’ll review it… we need to market ourselves because people want to do business with people.
Therefore, you need to put yourself out there. There’s a funny thing that happens when you “put yourself out there” and that is that you automatically become a public presence.
Now… that doesn’t mean an expert.
Let’s look at Hollywood and politics. I’m not going to use names but why on earth does anyone think that someone who stars in movies has any basis for political guidance.
I guess it doesn’t matter “why on earth” the fact is, they have a voice and they have a stage. (I ripped that off from my favorite singer/songwriter Kenny Chesney which is pretty amazing because I really like Debbie Gibson, too. It was the 80s) Back to the quote “voice and stage” – I heard an interview with Kenny Chesney speaking of the hurricanes that hit the islands.
He didn’t know what he could do to help, but he had a “voice and a stage” hummmmmm….
Kinda powerful.
Back to the lame-o stars and politics. Oh boy, by nature of their work they also have a voice and stage. They choose to use it for political purposes.
What the heck does this have to do with you and today’s inspiration? The purpose of your business is to give you the ability to exist and thrive doing something you enjoy. As such, what happens when that all disappears?
OH chrimmity, not in the morbid sense… but maybe you’ll get bored.
Then what?
Let’s say you’ve sold Real Estate for 30 years… and you’re burned out. That doesn’t make the knowledge disappear. However, if you’ve positioned yourself as a Subject Matter Expert, with a blog and taken the TIME to continually invest in youself, you could “quit” selling homes and start consulting. OR if you’re a teacher, doctor, sales person, there are so many possibilities for your “after” career
BUT
You need to start now.
Think of positioning yourself as your “spring board” to the next thing… continue to work at what you are doing, but utilize your TIME to invest in yourself so you can SPRING to the next possibility… because you never know when that could happen!
#doinginfinity
Tomorrow… come back for my episode “Content & Consistency”!
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Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review