Saturday: Try This! Recently I bought a set of shelves. They arrived in a big box… you know the dreaded carton. The one so large and full of many many small pieces. It’s the moment you wonder, do I really want shelves? I mean piles in the middle of the floor are fine… right?! This […]
Saturday: Try This! Earlier this week I talked about emotional words and yesterday I talked about putting your customer into your post… then I came across a photo I took earlier this spring. WOW Renting a car is kind of a mundane event. When you travel you need to have ground transportation. And it’s […]
Saturday: Try This We walked into the store and over in the corner was a neat little activity… there was a real artist creating a unique drawing for a customer. What a fantastic idea! Now… adding a professional artist to your store might not be the right idea, but let’s look at why this […]
Quote: “To make something special you just have to believe it’s special” Saturday: Try This! Look at this idea, it’s totally something you can do. Set the stage! When I walked into the hotel room, instead of just having the room service menu on the desk, they thoughtfully positioned it on a clean white […]
Quote: Life is a journey. Enjoy the ride! Saturday: Try This Enjoy, relax, take your time. What does this mean? This means be comfortable. I enjoy being comfortable, I’m assuming you do… too. Your customers also enjoy being comfortable. Therefore, it’s important to consider ways to make them feel more at home. This could […]