“The dream is free. The hustle is sold separately.”
Friday: “Big Money Small Change”
On Friday and Saturday I love highlighting new or cool marketing things I’ve discovered from brands I use or that followers send to me…
Yesterday I opened my mail. My dog collar arrived in a branded mail bag. Inside the bag was the collar and a nice thank you post card.
One of my side hustles is that I embroider dog collars! It’s fun to create a personalized collar for my customers. I enclose a custom note and wrap the collar so it’s like receiving a gift in the mail.
Well… yesterday I received the gift!
This note was really cute. But the detail I want you to notice is the lower left corner of the note…
Can you see it?
“We’d love to see your pet! #lupinepet”
Right on the thank you note it has the company hashtag! Fantastic idea. Super easy, and quite frankly, it’s free! I think this is something we all should start doing!
Create a custom hashtag for your business (and for your events)
PS: Please share your real world business success stories with us: #doinginfinity
Tomorrow… come back for this week’s episode on “Try This”!
PS: Like my vibe? I want you to join my tribe! start here!
